Migrations
MigrationDelivered
Zendesk
Forbidden has migration experience moving clients from Zendesk to HubSpot Service Hub.
Project-level detail for this record is still being verified internally. Treat the summary below as capability and approach, not as a specific delivered claim.
- Group
- Service
- What typically moves
- Tickets, conversations, contacts and organisations, macros and ticket history.
- What gets redesigned in HubSpot
- Pipeline and status model, routing and SLAs, knowledge base structure, and reporting on service performance.
- Main delivery challenges
- Ticket history volume, mapping organisations to HubSpot companies, and preserving conversation threading.
- Forbidden's approach
- Agree what history is needed operationally versus archived, rebuild routing rather than replicate it, and run both systems in parallel during cutover where needed.
- Useful discovery questions
- How much ticket history has to be live in HubSpot?
- How are organisations and contacts currently related?
- What routing and SLA behaviour is business-critical?

